Cristiano Ronaldo said "I do" on August 11 — and apparently also said yes to a whole new look. The 41-year-old football icon has spent the days since his private civil wedding to Georgina Rodríguez in Cascais, Portugal, showing off a dramatic switch from his longtime dark brown hair to a spiky honey-blonde style, according to multiple entertainment outlets.

Ronaldo first gave fans a glimpse of the new color in Instagram photos posted August 13, just two days after the ceremony. He then wore it in public on August 15 at a Saudi Pro League match he attended with Rodríguez and their five children, and again on August 21 during an Al-Nassr fixture against Al-Riyadh, according to Yahoo Entertainment.

A very public honeymoon-adjacent stretch

The hair reveal came amid an unusually packed travel schedule for a newlywed: Ronaldo also touched down in Paris on August 23 for the Esports World Cup's grand finale at the Grand Palais, where he serves as a global ambassador. He took part in the closing ceremony's trophy handover alongside FIFA president Gianni Infantino and other dignitaries, a high-profile cameo confirmed by The National.

Rodríguez told Vogue the wedding was "exactly as I'd imagined it. Intimate, full of love, and with our family in the most important starring role. I couldn't hold back the tears."

For the ceremony itself, Ronaldo kept his natural dark hair color, opting instead for a light beige Gucci suit; outlets including Bleacher Report and Hello Magazine note the blonde debut appears to have been a distinct, sudden post-wedding decision rather than a planned bridal look.

Nearly a decade together, now married

Ronaldo and Rodríguez, who share five children, had been a couple for roughly nine years before their engagement was confirmed. The pair announced their marriage on social media with a photo centered on their wedding rings, and reporting from the day indicated the guest list was kept deliberately small and private.

Fan reaction to the hair has been split between amusement and enthusiasm, with social clips of the Riyadh and Paris sightings racking up heavy engagement on fan accounts. Ronaldo has not commented on the styling choice himself. He is expected back on the pitch for Al-Nassr's next Saudi Pro League fixture despite the whirlwind week of travel.